Probability of a February 7th Trailer
gtbetta35
MemberMothra LarvaeFebruary 02, 20141386 Views14 RepliesThis is tough. For our purposes, let's say Feb 7th is the day it comes out. because this movie is going to be very dark and scary, and the Lego Movie is a children's movie, they might not attach it with one another. Maybe Vampire Academy or Monuments Men. However, with the Lego Movie, parents will be taking their kids to see it; these are the people that grew up with Godzilla in his prime. So you have two very different demographics that you're trying to appeal to, children being the more prominent. I work at a theater and I work in the projection booths And I know the patterns With traile
What many people don't understand, is that the trailers are not directly attached to the movies themselves, the projectionist splices different trailers together based on the familiarity of the trailer content and the film content.
For instance, all of the projectors at my theater are connected to one computer. On this computer, I have to upload the movies via harddrive(yes all movies and trailers come in the forms of harddrives now, no more film cans/reels) I have a folder of trailers and a folder for movies On the computer. It is my job to think of the demographics to aim for when putting trailers in front of the movie. Sometimes, in the boxes that the movie harddrives are shipped in, there will be a note that has preferred trailers to put before the movie; whether it be another production from the same company or demographic targeting.
For instance , The Vampire Academy harddrive came in the other day and there was a note that said "Please put Divergent trailer during splicing" because it's another chick flick and also a book. So you have to look at it like that, really.
With Lego, I cant really see Godzilla grabbing a trailer spot over another kids movie. But I'll confirm if we do have a new trailer within the next couple of days for you guys because they always come in early. And if we do get the trailer in time for the Lwgo Movie, I'll definitely put it on the trailer lineup ;).
Trailers vary between theaters because you have one person for each theater like me who has to determine the best trailers to play and we obviously all don't think the same. On opening weekend of Hobbit, I was not in charge of the trailer splicing, and two of the six theaters that showed the Hobbit didn't show the Godzilla trailer because that person simply forgot to add it to those projection timelines. So again, it varies.
