Figure preorders not available to purchase anymore.

So to hide spoilers which weren't a big deal to the movie's storyline they possibly cut their profits depending how long the keep those away. Hmm makes sense.....

I think it was just to test the waters. They know that there's some hardcore Godzilla fans, they probably just wanted to see if people were willing to purchase merchandise. But, then again. maybe they're just being assholes.

I'm really starting to think Legendary is playing us like a master puppeteer. I mean hyping up the Godzilla Encuonter, a perfectly legit and HD Teaser trailer "accidentally" getting leaked online, only for a 2nd one to follow, and now this? Something's up, all I know is I can't wait till the movie starts getting public advertisement (hopefully November 3rd) so all this stupid mumbo jumbo can stop.

@Durp004 Profits aren't counted until after orders are delivered and no one could pre-order the toys at present anyway because the company had none in stock. You got an "item sold out" logo if you tried to order. No one's losing money over anything by pulling the page down. The same people that tried to pre-order will still be buying the products. Including me.

I was told yesterday through email that they had some back in stock & i purchased mines right away as soon as i got the email.

I get the immense hype and not to be pretentious at all but are people buying figure sets without seeing what they are? I am definitely up for buying Godzilla 2014 merchandise but I would personally like to see what I'm buying! I will be buying figures for the film but after at least a picture of it! I know there wont be any at the moment as it will spoil aspects of the film etc, but why buy a figure set that you haven't even seen? Maybe I'm just being a prat but it doesn't make sense to me... Completely agree with you InstinctiveGigan on Legendary playing viral marketing games, seems to be working if it is the case.

I agree, maybe it's just for a test

At least we got a teaser for some 2014 Godzilla merchandise, and the name of one of the two monsters. I only wished we got a teaser image for the toy itself.